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Team Mobi here!  We hope everyone is enjoying their spring/summer so far!

One of the big buzz words in infant and child development is "open-ended play" and the search for "open-ended toys" has been rapidly increasing over the last several years.  But what exactly does "open-ended" mean?  

Bascially, it means that there are no restrictions, boundaries, or fixed purposes.  You can use the item/toy/activity in a variety of ways, and it allows the child to use their imagination and think creatively.  There's no right or wrong way to play.

A classic toy example would be building blocks, but open-ended play can also refer to activities like dress, role play, and so forth.  How many of us have sat through tea parties or been the recipient of a plastic hamburger with lettuce, cheese, an egg, and perhaps some purple jelly?  These are all examples of ways kids can use their imagination to have fun, and give us adults a bit of insight on what is going on in their fascinating minds!  

Ones of the easiest ways to engage your kids in open-ended play is to just give them a bunch of random things and see what they come up with.  Check out Isabelle and Sophia's maze that they made with recycled goods!

There is also the category of open-ended sensory toys.  Sensory toys are toys that are meant to stimulate at least one of the five senses (sound, touch, taste, smell, sight).  These can range from kinetic sand to these silicone based toys that we've developed (Zippee, Peeka, Wigloo). 

As a company, we are devoted to creating high quality toys and games that have some educational and/or developmental attributes in addition to just being fun!  For more information on our products, visit our website!